SLYFOX BLOG

SlyFox is a London, Ontario-based marketing and design firm catering to the needs and budgets of local entrepreneurs and business owners. Explore our blog for our latest insights and tips!

ppc campaign, ppc adwords, ppc london ontario - SlyFox Web Design and Marketing

Pay-Per-Click Campaigns And Conversion Tracking

For small businesses, a Pay-Per-Click campaign might be the best way to effectively reach new customers. It’s budget-friendly and easily updated, allowing new entrepreneurs and old businesses alike to attract new customers and get ahead of changing trends. But to make the most for your money, you’ll need to use conversion tracking. Running a Pay-Per-Click…
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What Is Personal Branding, And Do I Need It?

Personal branding can be an added dimension to your marketing strategy, one that is simple and effective at making your business personable and approachable for new clients. It just has to be planned and used with your business and reputation in mind!
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Google+ Is Shutting Down: What Does That Mean To You?

Once considered the next big thing in social media, Google+ is being taken down by its parent company this April. While it never made Facebook or Twitter nervous, since its launch in 2010, Google+ cultivated its own loyal following, especially among those in the tech industry.
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How To Get More Google Reviews (And Why You Want Them!)

Your Google My Business profile is going to be the place many people will first encounter your business. On this profile, they’ll learn all about what you do, when you’re open, where you are… and how well you’ve been rated. The reviews left on My Business profiles can be that factor that decides people’s choices,…
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How To Make A Google My Business Listing

Google, the world’s number one search engine, is still the best way to raise your small business profile. This is because they make so many features available to everyone, not just to companies who can pay the most money. The most valuable feature is Google My Business. This program provides a dashboard for managing and…
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Five Reasons We Love London

This Valentine’s Day has us thinking about love (surprise, surprise), and we can’t think of something that needs some love more than our hometown of London, Ontario. We’ve worked with so many small businesses in and around the city, and have had the pleasure of getting to know so many great people, that our love…
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How To Make And Use Instagram Story Highlights Covers

Instagram is a very valuable business tool. Much of your audience will be on it, and it’s a simple way of telling stories about your product or service. Instagram knows this, and their relatively new Story Highlights feature lets everyone showcase the best of their business. To take advantage of this feature, always include a…
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Trysten Stone’s Blog

Hello my name is Trysten Stone and I am a co-op student. When my semester started I had no idea where I wanted to go or what I wanted to do. I took the time to sit down and think about work that I found interesting and intriguing.
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