slyfox tips on social media management for small businesses

New small businesses face many unique challenges, including the daunting task of managing their own social media. It can be intimidating, especially when you look at the accounts of large brands with whom you might be in competition. How can you set yourself apart?

Here’s the difference: you’re a personality, not an intern behind a logo. Social media was made for you because you have a direct, personal connection to what you do, and you do it well. If you use social media to highlight these positives, network with others and offer great customer service, you can use it to the advantage of your small business!

Continue reading…


purely dermico - laser aesthetics & skin care

When you feel good, it shows. But, what does this ‘feeling good’ entail- how do we capture such a concept, so we can apply it in a practical way?  Feeling good and navigating the world with an air of confidence comes from the combination of multiple factors, some easily controllable others, not so much. The key is to maximize what we can control. Sherri Couto, the owner of #SmallBusinessThatRocks, Purely Dermico, has combined her entrepreneurial spirit with her passion for helping others live the confident life specializing in laser aesthetics so that you feel great each day, putting your best face forward.

Continue reading…


what is seo

Small businesses that want to expand into the online world have to consider more than just their products and services; they have to consider how they’re describing them. The tactics used to increase visibility on search engines like Google is known as search engine optimization, or SEO, and it’s absolutely essential for a successful website.

Just think about how you use Google. Do you go beyond the first or second pages? Probably not. With a little strategizing and hard work, SEO will help you get to that trusted front page, and help you boost traffic to your site!

Continue reading…


fempore builders - an online hub for fempire builders by fempire builders

SlyFox is so happy to have been featured in Fempire Builders’ Fem Spotlights series this month! We got the opportunity to share our origin story to Fempire readers with a special Q & A session published online that covers topics ranging from sanity savers, online marketing, weiner dogs and our SocialFox, Michelle Faulds! Check out a summary and some highlights below.

Continue reading…