SLYFOX BLOG

SlyFox is a London, Ontario-based marketing and design firm catering to the needs and budgets of local entrepreneurs and business owners. Explore our blog for our latest insights and tips!

Mobile Web Design: Is Your Website Mobile-Ready for Summer Shoppers?

Summer is here, and along with it comes one of the busiest shopping seasons of the year. Whether people are planning beach trips, barbecues, or backyard makeovers, they’ve got one thing in common: they’re searching for products and deals on their smartphones. Mobile commerce is skyrocketing, and if your website isn’t mobile-optimized, you might be…
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How Retargeting Ads Can Help Recover Lost Sales

Online businesses face a common challenge: potential customers who leave without completing a purchase. These “lost sales” occur far too frequently, with cart abandonment rates as high as 69.8%, according to the Baymard Institute. Luckily, retargeting ads can help businesses re-engage these prospects and recover lost sales. This post dives into how retargeting works, why…
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The Power of Local SEO: How to Dominate Search Results in Your Area

When was the last time you Googled a nearby service, like “best coffee shop near me” or “plumber in London”? If you’re anything like most internet users, it was probably very recently. That’s the beauty of local SEO in action! For small businesses, local SEO has become a game-changer, helping them get discovered online and,…
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Content Marketing VS Paid Ads: Which Is Right for Your Business?

In today’s competitive digital landscape, small business owners face a crucial decision: should you invest in content marketing or paid ads? This choice can significantly impact your business’s growth, customer engagement, and return on investment (ROI). It’s essential to understand the strengths and weaknesses of both strategies to make an informed decision. In this guide,…
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The Importance of Website Maintenance for Long-Term Success

In today’s digital-first world, your website is often the first impression potential customers have of your small business. A well-maintained website isn’t just a nice-to-have—it’s a must for long-term success. This blog will guide you through the importance of website maintenance, why it’s crucial for user experience, search rankings, and security, and how to keep…
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Social Media Integration: Why Your Website Needs It Now

In an era dominated by digital interactions, your website is your most powerful marketing tool. But if you want to truly shine online, you need more than just a well-designed site. Social media integration can elevate your digital strategy to new heights, driving traffic and boosting engagement effortlessly. Let’s explore why integrating social media into…
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The Evolution of Website Design Trends: How To Keep Your Site Fresh

In today’s digital era, a well-designed website is crucial for small businesses. It’s often the first impression potential customers have of your brand, and we all know how lasting first impressions can be. But what makes a website good? How has the answer to that question changed over the years? This blog post will take…
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Harnessing the Power of Social Media Marketing: Strategies for Success

In today’s digital age, social media marketing isn’t just a buzzword – it’s a game-changer. For small business owners and entrepreneurs, leveraging social media platforms can propel your brand from obscurity to stardom. This blog is dedicated to uncovering the secrets of social media marketing and offering practical strategies to help you achieve success. Whether…
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