Posts Tagged ‘marketing’
What Is Personal Branding, And Do I Need It?
Personal branding can be an added dimension to your marketing strategy, one that is simple and effective at making your business personable and approachable for new clients. It just has to be planned and used with your business and reputation in mind!
Read More#SmallBusinessThatRocks: Scizzorhands
Image is everything. While this might sound superficial, for small businesses trying to make it online, it’s true! One small business is welcoming this motto as they use social media and SEO to effectively reach new clients and continue relationships with current ones. Nadina and Alaina, the owners and operators of #SmallBusinessThatRocks Scizzorhands Salon &…
Read MoreHow To Get More Google Reviews (And Why You Want Them!)
Your Google My Business profile is going to be the place many people will first encounter your business. On this profile, they’ll learn all about what you do, when you’re open, where you are… and how well you’ve been rated. The reviews left on My Business profiles can be that factor that decides people’s choices,…
Read MoreFive Reasons We Love London
This Valentine’s Day has us thinking about love (surprise, surprise), and we can’t think of something that needs some love more than our hometown of London, Ontario. We’ve worked with so many small businesses in and around the city, and have had the pleasure of getting to know so many great people, that our love…
Read MoreHow To Make And Use Instagram Story Highlights Covers
Instagram is a very valuable business tool. Much of your audience will be on it, and it’s a simple way of telling stories about your product or service. Instagram knows this, and their relatively new Story Highlights feature lets everyone showcase the best of their business. To take advantage of this feature, always include a…
Read MoreTop Five SEO Tips For 2019
Search engine optimization (SEO) isn’t a fixed set of rules you must follow to have a successful website. The elements that make your site desirable to Google are constantly changing, and all the little bits of code and data, both what’s visible and what’s behind the scenes, have to change with it. By keeping it…
Read More#SmallBusinessThatRocks: Purely Dermico
When you feel good, it shows. But, what does this ‘feeling good’ entail- how do we capture such a concept, so we can apply it in a practical way? Feeling good and navigating the world with an air of confidence comes from the combination of multiple factors, some easily controllable others, not so much. The…
Read MoreWhy SEO Is Important
Small businesses that want to expand into the online world have to consider more than just their products and services; they have to consider how they’re describing them. The tactics used to increase visibility on search engines like Google is known as search engine optimization, or SEO, and it’s absolutely essential for a successful website.…
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