Pay-Per-Click Advertising: What It Is and How It Works

pay per click user - SlyFox Web Design and Marketing

There are many ways to “game” search engines and get your business or website at the top of the search results heap – key words and phrases, headings, and tags are all good ways to enhance search engine relevance. Sometimes, though, the most effective way to get people to your website is to choose a…

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#SmallBusinessThatRocks: Art East

small business - SlyFox Web Design and Marketing

For this week’s #smallbusinessthatrocks, we HAD to feature Art East.  Recently while “working” on Twitter I came across them and was curious so took a peek at their website.  I was blown away by the creativity and perfectionism displayed in their unique framed artwork.  (The Nintendo piece is on my wishlist!)  Please support this great…

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Small Businesses, Value Your Time!

No discount - SlyFox Web Design and Marketing

[ctt template=”5″ link=”r5HaW” via=”no” ]“Don’t sell yourself short. No one will value you.” – John Kremer[/ctt] Small businesses need to be able to compete. One tactic that might seem suitable to owners is offering products or services at a discounted price. It makes sense, right? In theory, it sounds like a great way to attract…

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Why Remarketing Works

remarketing

If you’ve ever received attention for or a reaction to your ad, you may be inclined to think the work stops there – a member of your key audience responded, mission accomplished, it’s an effective ad, that’s that, right?

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Don’t Count Print Advertising Out!

wet newspaper - SlyFox Web Design and Marketing

With so much commercial focus moving to the digital realm these days, many businesses have put print lowest on their list of priorities. The maxim of “print is dead” hangs over a lot of industries struggling with pulling in advertising dollars and customers, from publishing houses to journalism.   But print isn’t dead, and believing…

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We are in Love with London!

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[ctt template=”5″ link=”g5NiM” via=”no” ]We like to think that it’s more so named for the forest of dreams and opportunities…[/ctt] London, Ontario, Canada; not only is it located in one of greatest countries in the world, but also in one of the most impressive provinces! Boasting a population of over 450, 000 people with varying…

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Gotta Catch ‘Em All!

marketing Pokemon

[ctt template=”5″ link=”NJy7f” via=”no” ]RT this if you want a pet Pikachu![/ctt]   By that we mean all the customers! With Pokemon Go’s launch we’ve seen a huge spike in London residents ‘out and about’ who get hungry, thirsty and hot, faster; this means they’re coming into stores to make purchases or to simply cool…

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