What Website Platform Is Most Effective For SEO?

Platform

You want visitors rushing to your site, but how can you make sure this happens? You need to think beyond your traditional marketing: a well-made website is all about visibility and searchability, better known under the banner of search engine optimization (SEO).  It starts by seriously considering the content management system (CMS) you use –…

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Google AdWords and Pay Per Click Explained

sly fox adwords explained blog header - SlyFox Web Design and Marketing

You might not know it by name, but if you use the Internet, you know what pay-per-click advertising is: those ads directing you to stores selling exactly what you searched for. Pay-per-click (PPC) advertising is pretty much what the name suggests, as advertisers pay only when users click their ads online. For the marketing firm…

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