Email marketing can do wonders for your small business. It lets you focus direct messages on certain people who have left their email with you, attract them with deals, and make repeat customers out of those who have done business with you before. But with anything in marketing, if it works really well, it can work really poorly, too.
Don’t waste money on a bad campaign! When setting up email marketing for your business, make it the best it can be by avoiding these common mistakes.
Posted on September 20, 2018