google

Your Google My Business profile is going to be the place many people will first encounter your business. On this profile, they’ll learn all about what you do, when you’re open, where you are… and how well you’ve been rated. The reviews left on My Business profiles can be that factor that decides people’s choices, making them absolutely necessary for your online presence.

But there’s more than reputation at stake. To change how both potential customers and search engines see your business – or even whether they see it at all! – your customers and clients are going to have to leave reviews.

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Google, the world’s number one search engine, is still the best way to raise your small business profile. This is because they make so many features available to everyone, not just to companies who can pay the most money. The most valuable feature is Google My Business. This program provides a dashboard for managing and tracking your online presence across Google’s platforms, including Analytics, their proprietary Adwords feature, and a listing on Google Maps.

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This Valentine’s Day has us thinking about love (surprise, surprise), and we can’t think of something that needs some love more than our hometown of London, Ontario. We’ve worked with so many small businesses in and around the city, and have had the pleasure of getting to know so many great people, that our love of London has only grown!

So how does SlyFox love our fair city? Let’s count the ways… okay, the original list got out of hand, so we reduced it to five. They’re great reasons though!

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